Tailored CPQ platform for complex industrial sales

Absolent develops and sells advanced solutions for industrial air filtration to customers around the world. Its products are technically complex, with many variants, options, and dependencies — placing high demands on configuration, pricing, and quotation processes. To create a more consistent and scalable sales process, Absolent chose to invest in a tailored CPQ solution, adapted to its business, products, and global sales organization.

Absolent’s offering consists of a broad range of systems that can be combined and adapted to each customer’s specific needs. Every choice affects the technical solution, pricing, and delivery requirements.

Together with Absolent, we developed a CPQ platform that guides users through the entire configuration process and ensures that the right product always gets the right conditions — regardless of market, sales channel, or user role.

Control and quality at every step

The CPQ solution brings business logic, product rules, and pricing together in one shared flow. Built-in validation minimizes the risk of incorrect configurations and manual corrections, while giving the sales organization reliable support in its day-to-day work.

The result is faster quotation processes, higher quality, and better control over both margins and delivery.

A scalable platform for continued growth

The solution is built to evolve over time, as Absolent’s business, products, and markets change. Its modular architecture makes it possible to gradually add new functionality without compromising stability or long-term value.

With the CPQ platform as a foundation, Absolent has created better conditions for continued international growth — without increasing internal complexity.

“We developed a unique software solution in close and highly rewarding collaboration with our friends at Absolent. They had a clear and bold vision, which we succeeded in realizing together.“ — Jonas Aronsson, CEO at Ninetech

The result

  • Faster and more accurate quotations
    A structured CPQ process that reduces lead time from customer need to completed quotation.
  • Reduced risk and higher quality
    Rule-based configuration ensures technically and commercially correct solutions.
  • A consistent global sales process
    The same business logic and pricing principles are used across all markets.
  • Better control over pricing and margins
    Centralized rules provide confidence and reduce dependency on manual decisions.
  • A scalable foundation for continued growth
    The platform is built to evolve in line with new products, markets, and business models.